A logo can be very useful for a company as it helps to make their communications (ads, press releases, etc.) easily recognizable.
If you decide to use a photograph as part of your logo, keep it simple. The photograph will be easy to see on billboards, posters and fliers. But will it be visible on business cards and other small items?
Let me know how well this tip worked for you.
There are more business tips on my blog at www.TheCreativesCorner.com